{"id":2510,"date":"2013-05-03T17:10:13","date_gmt":"2013-05-03T17:10:13","guid":{"rendered":"http:\/\/www.beautyconsultantmagazine.com\/home\/?p=2510"},"modified":"2013-05-03T17:13:01","modified_gmt":"2013-05-03T17:13:01","slug":"take-hold-of-your-texture-separate-your-style-and-piece-out-pureology-introduces-control-twisttm-high-hold-liquid-wax","status":"publish","type":"post","link":"https:\/\/www.beautyconsultantmagazine.com\/home\/take-hold-of-your-texture-separate-your-style-and-piece-out-pureology-introduces-control-twisttm-high-hold-liquid-wax\/","title":{"rendered":"TAKE HOLD OF YOUR TEXTURE, SEPARATE YOUR STYLE AND PIECE OUT Pureology Introduces Control TwistTM High Hold Liquid Wax"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>Pureology, the industry leader for colour treated hair, introduces <strong>Control Twist<\/strong> high hold liquid wax into its award-winning Colour Stylist line. This versatile, high hold liquid wax can be used on damp or dry hair making it a must-have product in every beauty junkie\u2019s arsenal. On damp hair, it can be used as a soft conditioning gel to create lasting, tousled waves or on dry hair to create texture, separation and shine. It can also be combined with other Colour Stylist products to increase their level of hold.<\/p>\n<p><a href=\"http:\/\/www.beautyconsultantmagazine.com\/home\/wp-content\/uploads\/2013\/05\/lopu06com-pureology-control-twist.jpg\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-2513\" alt=\"lopu06com-pureology-control-twist\" src=\"http:\/\/www.beautyconsultantmagazine.com\/home\/wp-content\/uploads\/2013\/05\/lopu06com-pureology-control-twist.jpg\" width=\"153\" height=\"600\" \/><\/a>\u201c<strong>Control Twist<\/strong> is my new secret style weapon to create a variety of looks. On shorter hair lengths, I can create a chic, separated, piece-y look while on longer hair, it\u2019s perfect for creating a bombshell blowout \u2013 think Bridget Bardot meets Marilyn Monroe,\u201d says Ruth Roche, Pureology Colour Ambassador. \u201cIt applies and holds like a gel but provides the result and texture of a wax for a beautiful textured look.\u201d<\/p>\n<p><strong>Control Twist<\/strong> high hold liquid wax rounds out the portfolio of Colour Stylist products with formulas that protect and prevent color fade. Like other Colour Stylist products, <strong>Control Twist<\/strong> features Pureology\u2019s exclusive Strengthening Anti Fade Complex\u00ae, enhanced with Keravis protein to provide strength and protect colour from UV and free radical damage. Vegetable-based polymers provide caring hold that lasts. Unique reflective lipid extracts deliver maximum radiance and olive oil replenishes and nourishes to infuse hair with suppleness, while camelina extract forms a humidity-resistant barrier to help lock in the style. Finally, coriander oil creates mirror surface shine for enhanced colour vibrancy.<\/p>\n<p>The complete Colour Stylist line includes the following styling products:<\/p>\n<ul>\n<li>NEW! <strong>Control Twist<\/strong> high hold liquid wax<\/li>\n<li>Fortifying Heat Spray protective primer<\/li>\n<li>Anti Split Blow Dry styling cream<\/li>\n<li>Silk Bodifier voluminizing mousse<\/li>\n<li>Root Lift spray hair mousse<\/li>\n<li>Nourishing Nectar sculpting gel<\/li>\n<li>Illuminating Curl 24 hour shaping lotion<\/li>\n<li>Anti Breakage Twist shine texturizer<\/li>\n<li>Cuticle Polisher shine serum<\/li>\n<li>Radiance Amplifier anti-frizz shine spray<\/li>\n<li>Strengthening Control zero dulling hairspray<\/li>\n<li>Supreme Control maximum hold zero dulling hairspray<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>About Pureology Serious Colour Care<\/p>\n<p>Pureology offers a complete collection of haircare and styling products that enhance and protect colour vibrancy while ensuring improved condition and healthy shine. From concentrated Zero Sulfate\u00ae Shampoos to our conditioners, masques and stylers, each and every product contains the exclusive Anti Fade Complex\u00ae to maximize colour retention from start to finish and deliver our promise of Longer Lasting Hair Colour GUARANTEED!\u00ae For more information visit <a href=\"http:\/\/www.pureology.com\" target=\"_blank\">Pureology.com <\/a>and like Pureology on Facebook. Please note, Pureology products can only be guaranteed authentic when purchased from a salon. We request that you do not credit drugstores, \u201cbeauty websites\u201d or other unauthorized retailers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Pureology, the industry leader for colour treated hair, introduces Control Twist high hold liquid wax into its award-winning Colour Stylist line. This versatile, high hold liquid wax can be used on damp or dry&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2513,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":{"0":"post-2510","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-products"},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/posts\/2510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/comments?post=2510"}],"version-history":[{"count":8,"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/posts\/2510\/revisions"}],"predecessor-version":[{"id":2517,"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/posts\/2510\/revisions\/2517"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/media\/2513"}],"wp:attachment":[{"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/media?parent=2510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/categories?post=2510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beautyconsultantmagazine.com\/home\/wp-json\/wp\/v2\/tags?post=2510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}